Under Armor has presented the latest technological innovation that has been applied to the new collection of high-performance sportswear: U.A. Rush. When we do any training we are producing an amount of energy that we do not reuse. This sports brand has decided to put an end to this and recycle body energy during training. Discover the new sauna effect that it incorporates into its new sportswear.
Under Armor followed suit in 1996 when it launched a clothing collection that included sweat-wicking material. Thinking about how to revolutionize the trend again, he has thought of introducing new textiles and materials that enhance performance. All of this has been designed with the help of science, so you shouldn't overlook it.
This company wants to have products available 24 hours a day, every day of the year. That is, it must adapt to all the needs of athletes to get the most out of their training and competitions. One of their latest collections, Athlete Recover 2018, was designed in collaboration with Celliant so that athletes could wear them immediately after intense training; this would trigger the recovery process to begin before we went home and went to bed.
Now, together with the same technological solutions company, he has created UA Rush. This collection incorporates a mineral-fused material designed to enhance performance. It will give athletes that extra push they need by recycling body energy during peak performance moments.
How does UA Rush work?
This new line of training clothing is the latest from Under Armour. It seems silly that no brand had thought of before, but they are garments designed to be worn when it's time to sweat. Its material is scientifically thought to promote performance improvement and energy return. That is, UA Rush is intended for provide the body with the same benefits of a sauna by infrared.
Some minerals found naturally in the earth are extracted and dissolved into active particles, which then fuse together to form their own mixture. Later, that mixture is introduced into the fibers that are used to create the high-performance materials of this new collection.
When we are training, the body increases the temperature and emits heat. The reactive material in these garments absorbs heat and converts it into infrared energy, which is re-emitted and returned to the body. That recycled energy temporarily increases circulation, thereby improving performance, energy, and recovery. The brand says that UA Rush stimulates the increase of resistance and strength.
The collection will consist of Tshirts fitted short-sleeved and long-sleeved tights for men and women, in addition to a bra sports. Their prices will be between 45 and 100 €, and will be on sale from April 11th 2019 en your official website and some outlets.